
Elida Motro has been selected in 2022 as one of the 50 most successful Albanians in the world with her company "EMI Coaching and Consulting" (EMI-CC). She is the founder and director of her two businesses: PARNAS Travel & Tour (1992-1999) and EMI-CC, which she has been directing since 2011. EMI-CC is a company committed to improving the performance of owners, managers, boards of shareholders, and their high-level teams in the Albanian and foreign markets.
For more than 25 years, Elida has been providing consultancy services in the regional and international market, in the field of strategic development of top executives in business, and personal professional development of their personnel. Through special programs of BNj, to measure and increase productivity through the return on investment matrix in human assets, staff retention, and their overall development, she has trained many managers and HR teams.
She is pursuing a PhD in Human Resources in Albania and the EU at Eisenstadt Austria (2017 onwards), following her studies in Human Resources at Cornell University in New York (2009-2010) and a master's degree in marketing from the Faculty of Economics, University of Tirana (2006-2008). As a lecturer at Tirana Business University College, she teaches leadership, organizational behavior, human resources, and communication, an experience gained from her work at the University of Economics in Tirana. Elida has been Director of Human Resources and Corporate Responsibility at international financial institutions and Director of projects for USAID, KOEH, DWHH (1999-2006). From 2015 to 2017, she worked for the Swedish Agency for International Development through the Program for Strategic Business and Institutional Management in Sweden. She is a member of the High Trainers Group of ASPA (Albanian School of Public Administration). She is a dynamic public speaker at national and international conferences on business success through human resources management. Elida offers her services voluntarily to young people and women from state-run shelters.
Elida has been a contributor to society for many years, serving as a member of the Assembly and Board of the Albanian Women's Union, playing a key role in the creation and direction of the Academy as a way to add value and develop civil society.